Posted 5/4/2004 11:33 PM
Diversity lands in driver’s seat
By Chris Jenkins, USA TODAY
The story behind Joe Henderson III’s interest in racing sounds a lot like many other drivers’. His father got the racing bug, then passed it on to his son by putting him in a go-kart at an early age. But Henderson is black. And even in 2004, that makes him stand out at a racetrack.
Henderson, a high school senior from Franklin, Tenn., recently was announced as the first participant in the “drive for diversity” program, a new initiative designed to give minorities a better chance of succeeding in the predominantly white world of NASCAR. Henderson will drive a car owned by former Cup series driver Bobby Hamilton in the grass-roots, late-model class at the Music City Motorplex in Nashville.